U.S.-France men's basketball final averages 19.5 million viewers, most watched gold medal game since 1996

The U.S. Men’s Basketball Team’s thrilling 98-87 victory over France in the Olympic gold medal game garnered 19.5 million viewers on NBC and Peacock, according to fast national data. This made it the most-watched gold medal game since the 1996 Olympics. The game peaked at 22.7 million viewers during the final quarter. The U.S. team’s win secured their fifth straight gold medal in basketball. The game’s viewership far exceeded that of the Tokyo and Rio Olympics. Notably, the U.S-France meeting was the most-streamed event of the Paris Olympics across NBCU digital properties, averaging 2.7 million viewers. Also, the U.S. Women’s National Team’s 1-0 victory over Germany in the gold medal soccer game drew an average of approximately 9.0 million viewers. This marked the most-watched gold medal soccer game since the 2004 Athens Olympics.